Steve Daniels, previously Executive Director of Makeshift magazine and now on its advisory board, has written a long and insightful article over Medium about what it really means, and needs to be done and envisioned, today in the media market.
Steve talks about the physical printing process, and the marketing and communications strategy to evaluate if you want to start such a business. But I think that many of his points can apply to ANY business … and to any “brand” you want to promote.
Have a read, and tell me if you agree with my feelings …
“After 16 years online, divisare is the leading Italian architecture website and one of the most important in the world.
We have always had productive commercial relations with architectural associations. Our job is to provide useful information to their professional members.
Our database is composed of 160,000 registered users. 120,000 subscribe to our newsletter. 70,000 freelance professional architects.
With almost 100,000 projects published, divisare is the biggest existing contemporary architectural archive.”
Since the last year they have chosen to modify their strategy, moving from EuropaConcorsi to a new family of products, each aimed at different scopes…
Click on the image above to learn, in the sponsoring page, how profound the editorial change is and how firmly they believe in the new projects. I wish them all the best of luck!!!
Quietly, without marching bands announcements, my pal Nicola D’Agostino has started a companion project to his fantastic Stories of Apple – which I introduced you a while back
[It was 2008, remember?].
Quotes and tidbits from Apple’s history – A companion to http://www.storiesofapple.net
If you don’t know, or read, Offscreen Magazine then this video by Envato to his “deux ex-machina” will make change your mind. Subscribe & support the magazine!!!
Also, Chase Adam’s story on WATSI made me believe there’s some really gold mine under the ‘tech startup’ babbling over the blogosphere, and stuff that can be truly done to improve people’s life…
Dear friends who read me from U.S.A. and Canada, don’t let go the chance to receive a free, printed, copy of the Content’s new magazine right in your (snail) mailbox!